Decoding tech for the elderly
Gone are the days when people would play safe and think of risks as something meant for younger lot, who are not bound by the domestic responsibilities or financial liabilities. With simple videos in Hindi, Marathi and Gujarati, Thakker’s venture for senior citizens paves the way for them to learn the procedure to use technology step by step. From booking a cab to ordering food online to transferring money, Thakker’s ‘How to use’ videos are enabling the older generation to be friendly with mobile applications. “By observing seniors within the family and around, I knew mobile apps and technology, in general, was a challenge for them and once I knew that the problem is widespread, I decided to pitch this idea,” says Thakker, who long cherished the dream of being her own boss. Though Thakker’s entire course of the action revolves around technology and mobile apps, she has an army to take care of social media for her venture.
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