All you need to know about Jiangxi rice noodles
3 years, 4 months ago

All you need to know about Jiangxi rice noodles

China Daily  

In East China's Jiangxi province, noodles are more than just a dish -- they're practically a way of life. Such is the popularity of this dish that some locals have even compared having a bowl of rice noodles garnished with pickled radish and peanuts in the morning to savoring freshly harvested sea urchins from Hokkaido. Official statistics show that Jiangxi, which is home to nearly 30,000 rice noodle restaurants, produced more than 1.4 million metric tons of rice noodles in 2020. Data from food delivery platform Ele.me and online marketplace Tmall show that people aged between 18 and 24 make up about 33 percent of consumers who order instant rice noodles and takeaway meals online. "Savoring such specialties is one way to gain an authentic experience of local culinary culture," said Fu Xiaoru, deputy head of the Jiangxi provincial center for grain and oil, science and technology innovation and material reserves, adding that more efforts should be made to cultivate a batch of leading businesses and well-known brands while exploring the stories behind Jiangxi rice noodles.

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