Starbucks brings in new finance chief as part of turnaround strategy
2 weeks, 6 days ago

Starbucks brings in new finance chief as part of turnaround strategy

Associated Press  

Starbucks named a new chief financial officer on Tuesday as part of a larger turnaround strategy. Cathy Smith, who has been Nordstrom’s CFO since 2023, will join Starbucks in the next month, Starbucks Chairman and CEO Brian Niccol said in a letter to employees. Niccol said Smith brings extensive experience in retail, global operations and corporate turnarounds. Niccol is trying to reinvigorate Starbucks’ sluggish sales with faster service times, a less complicated menu and others moves he says are intended to restore a community coffeehouse feel to the company’s stores.

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