From ‘The Elephant Whisperers’ to ‘Navalny,’ the role of streaming platforms in creating a documentary
The HinduBeing a recognition of effort and validation to the creator aside, awards like the Oscars have an undeniable cultural value that can influence a market like India. The non-fiction scene in India might be far from reaching its full potential in terms of popularity and pop-cultural significance but the overwhelming response to Netflix’s documentary The Elephant Whisperers, both before and after the Oscar win, signify many things. Yes, The Elephant Whisperers’ presence on Netflix gave it a lot of mileage, and All That Breathes, the Indian nomination that competed in the category of Best Documentary Feature, is yet to find a streaming release in India. So, for anything conclusive to be deduced from the Oscar wins, one needs to understand the role the streaming platforms play in campaigning, because, impressing 10,000 academy members takes effort. The Oscar win for The Elephant Whisperers certainly doesn’t feel like a one-off moment for documentaries, and streaming platforms are here to play a major task, even if they directly or indirectly influence the Oscars or not.
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