The men's guide to fillers: Record number of men are getting 'tweakments' amid the rise of 'brotox'

When thinking of Botox, filler, and beauty 'tweakments', the female demographic might first spring to mind. 'The rise in men opting for Botox is largely driven by social media and the growing visibility of male public figures undergoing treatments,' Dr Khan said. Male Botox or 'Brotox' treatments are on the rise - a phenomenon experts largely credit to an increase of men sharing information about treatments online, including @theglobetrotterguys Birmingham-based clinic @starbrowsaesthetics has shared male clients receiving procedures on TikTok In 2010, he said: 'I've got four children, and they've become "Dad, why have you got so many wrinkles on your face when Clementine's daddy has no wrinkles?" TikTok content creator called @injector_chelsey shared a video of one of her male clients, adding: 'YES, guys get Botox too' Celebrity chef Gordon Ramsay has also admitted to receiving a procedure to reduce the appearance on his wrinkles Joe Jonas partnered with Xeomin – an alternative to Botox that reduces the appearance of lines He added: 'I’ve had great conversations about injectables with people who wouldn’t typically speak on it.' 'The stigma surrounding men and cosmetic treatments has significantly decreased, largely due to the influence of social media and the visibility of male public figures openly discussing their experiences with Botox.'