Horlicks, Boost no more ‘healthy’ drinks: Hindustan Unilever rebrands products after govt directive on Cadbury Bournvita
11 months ago

Horlicks, Boost no more ‘healthy’ drinks: Hindustan Unilever rebrands products after govt directive on Cadbury Bournvita

Live Mint  

Hindustan Unilever has renamed its 'health food drinks' to 'functional nutritional drinks'. “We have changed the labels of the category to FND which is a much better way to call it,” Hindustan Unilever CFO Ritesh Tiwari said. Earlier, the National Commission for Protection of Child Rights said the Food Safety and Standards Act 2006 did not define 'health drinks'. The Food Safety and Standards Authority of India asked e-commerce websites not to put dairy, cereal, or malt-based beverages under the ‘health drink’ or ‘energy drink’ categories as it is a wrong term to use, which can mislead the customers.

Health Drinks Drink Child Rights Act Unilever Hindustan Unilever Fnd Bournvita  cadbury  drink  act  standards  products  unilever  directive  hindustan  drinks  food  rights  govt  healthy  safety  rebrands  fnd  horlicks  health

History of this topic

Horlicks 'health' label dropped. Now it is a ‘functional nutritional drink’
11 months ago

Horlicks 'health' label dropped. Now it is a ‘functional nutritional drink’

Hindustan Times  

‘Health food drinks’ of Hindustan Unilever have been re-named as functional nutritional drinks by the company after the Union Ministry of Commerce and Industry asked e-commerce websites to remove drinks and beverages from 'heathy drinks' category on their respective platforms. This means that the company, which has multiple brands like Horlicks and Boost under it, rebranded its 'health drinks' category …

Government directs e-commerce firms to remove Bournvita and other drinks from ‘health drinks’ category
11 months, 1 week ago

Government directs e-commerce firms to remove Bournvita and other drinks from ‘health drinks’ category

The Hindu  

The government has asked all the e-commerce companies to remove drinks and beverages, including Bournvita, from the health drinks category from their portals. "National Commission for Protection of Child Rights, a statutory body constituted under section of the Commission of Protection of Child Rights Act 2005 after its inquiry under Section 14 of CRPC Act 2005 concluded that there is …

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