As technology continues to shape the way consumers shop, the retail industry finds itself at a crossroads with the ongoing offline vs. online debate. In comparison, offline retailers have experienced slower growth, that leaves a cavity for technology to play a role and secure their position in the market. Such valuable information serves to align offline retailers more closely with …
There is access to 120 million consumers and reach across the country, which offline retailers must use, BS Nagesh said The call for banning or asking for action against online e-commerce firms is not going to work but instead, the offline retailers must realise the huge golden opportunity that online retail offers and get on to it, said BS Nagesh, …