Cocktails in a can are more popular than ever in the UK, as Britons often choose ready-to-drink tipples for a night our. The beverages might seem innocent enough, but the units of alcohol in RTD cocktails are similar to the ones you might purchase at a bar, which can cause people to underestimate their alcohol consumption. Marks & Spencer Gin …
There are party hosts, and then there are smart party hosts. “Chuck those spirits, mixers, garnishes, glassware and ice buckets,” says Nitesh Prakash, founder of O’be Cocktails, which makes Bangalore-based RTD cocktails. Stating that cocktails are a “happy celebratory drink,” Nitesh says the inconsistency in taste at bars led him to explore these drinks as a business opportunity. “This includes …
Ready-to-drink cocktails are having their moment in India. The rise of the at-home cocktail culture has made ready-to-drink cocktails popular Viraj Sawant, co-founder, InACan, a crafted canned cocktails startup says, “Everybody is looking for a convenient option to drink. According to the report, “The convenience offered by these drinks, along with the low alcohol level and lower price in comparison …