Tourists enjoy a trip to Volga Manor in Harbin, capital of Heilongjiang province, on Jan 7. Numerous short-video clips posted by local authorities on social media platforms are attracting widespread attention from netizens across China. The cutthroat competition began as authorities attempted to copy the success story of Harbin, the capital of the northeastern province of Heilongjiang, which has become …
Official participation In addition to pop stars, local tourism officials have joined the battle to attract visitors. In Zhangjiajie, Hunan, Peng Zhenhua, head of the Wulingyuan district culture, tourism, radio and television bureau, danced with several young men wearing local costumes. In Sichuan province, known for its giant panda bases, people jokingly claimed that the head of the local culture …