Amsterdam supermarket offers free groceries, life coach to struggling families

A new, extra-special supermarket opened in Wildemanbuurt in Amsterdam Nieuw-West on Tuesday. The Fris Supermarket offers free groceries for vulnerable families, with the only condition that they also accept the help of a life coach from Studiezalen, the foundation behind Fris, Parool reports. Fris, which translates to “fresh” in English, stands for the fresh produce and the fresh start the supermarket hopes to help families with. People need to live, not just survive.” Studiezalen, which started in 2010 as a few rooms for vulnerable kids to do their homework in, funds the supermarket through crowdfunding and donations from other local businesses, including Vomar, Bakkerij Metalsa, fruit grower Jan Oskam, TommyTomato, and butchery Kaddour, among many more. And we keep them for guidance.” Studiezalen life coaches help people with many things, from looking for a job or internship to signing up for the right benefits or finding the right facilities.