Candy, Soda, Money: Popular Kid 'Influencers' Promoting Junk Food on YouTube Has Parents Worried
4 years, 1 month ago

Candy, Soda, Money: Popular Kid 'Influencers' Promoting Junk Food on YouTube Has Parents Worried

News 18  

The ‘kid influencers’ — children whose parents film them doing activities such as science experiments, playing with toys, or celebrating their birthdays — are promoting junk food brands on YouTube and millions of parents have no choice but to turn their children to watch such videos, a new study has stressed. Kids with wildly popular YouTube channels are frequently promoting unhealthy food and drinks in their videos, warned researchers at New York University’s School of Global Public Health. “Kids already see several thousand food commercials on television every year, and adding these YouTube videos on top of it may make it even more difficult for parents and children to maintain a healthy diet,” said Marie Bragg, assistant professor of public health nutrition at NYU School of Global Public Health. “It was concerning to see that kid influencers are promoting a high volume of junk food in their YouTube videos, and that those videos are generating enormous amounts of screen time for these unhealthy products,” Bragg lamented.

History of this topic

New research finds alarming link between streaming app ads and junk food intake by teenagers
7 months, 1 week ago
Campaigners ‘name and shame’ firms over junk food portfolios
10 months ago
Public health advocates demand warning labels, ban on junk food ads
1 year, 3 months ago
How junk food ads mislead with health pitch
1 year, 11 months ago
Children Will Consume Less ‘Junk Food’ If Not Exposed to Such Ads, Say 56% Parents in Survey
2 years, 1 month ago
Junk Food: Modern Day Meals That Impact our Body More Than We Know
3 years, 10 months ago

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