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Articles for Heytea, search results for day

Automation adds new flavours to catering business
7 months, 1 week ago

Automation adds new flavours to catering business

The Independent  

China’s pursuit of new quality productive forces, which are characterised by innovation, digitalisation and high-end technology, is injecting new momentum into the country’s catering industry. A Heytea employee uses an automated peeling machine to get the raw material for its green grape milk tea during the 4th China International Consumer Products Expo in Haikou, Hainan province, in April The device …

China Tea Sales Revenue Machine Catering Pancake Heytea
Co-branded products savor the taste of success
11 months ago

Co-branded products savor the taste of success

China Daily  

Moutai-flavored latte, a joint venture between Luckin Coffee and Kweichow Moutai. CHINA DAILY Young audience Researcher Chen Shenghua, who authored the marketing report, said there are two main types of beverage co-branding — collaborating with another brand, or teaming up with intellectual property. The launch trended on Sina Weibo for seven hours and more than 1.5 million cups of the …

Impact Brand Chen Beverage Fendi Luckin Coffee Heytea
Co-branded products savor the taste of success
11 months ago

Co-branded products savor the taste of success

China Daily  

A Luckin Coffee store is decorated with elements from the Tom and Jerry cartoon series. HE JING/FOR CHINA DAILY Every time a new co-branded drink is launched, Xu Jian, the 23-year-old branch manager of a chain store selling the popular Chinese drink Heytea in Beijing's Sanlitun area, and his team, prepare for a challenging day. On Jan 8, Heytea announced …

Drinks Coffee Store Beverage Luckin Coffee Heytea Naixue
A new trend is brewing
1 year, 7 months ago

A new trend is brewing

China Daily  

With over 950 stores across China, beverage company Heytea has established a strong connection with people's daily lives. Heytea also launched a series of products in collaboration with the hit drama A Dream of Splendor, which is set in a period of ancient China when tea culture was flourishing and tea drinking had become an integral part of the lives …

China Tea Chinese Beijing Heytea
A new trend is brewing
1 year, 7 months ago

A new trend is brewing

China Daily  

With over 950 stores across China, beverage company Heytea has established a strong connection with people's daily lives. Heytea also launched a series of products in collaboration with the hit drama A Dream of Splendor, which is set in a period of ancient China when tea culture was flourishing and tea drinking had become an integral part of the lives …

China Tea Chinese Beijing Heytea
A new trend is brewing
1 year, 7 months ago

A new trend is brewing

China Daily  

Tea-flavored drinks and desserts, presented by Heytea and Theatre Tea, are targeting young consumers who seek a fresh experience of Chinese tea. Tea makers and modern teahouses are devoted to introducing the culture to more people by creating new drinks, designing related products, and crafting comfortable spaces for tea consumption. In Shenzhen, Guangdong province, after launching a stove-boiled tea set …

China Shenzhen Heytea Brewing Tea
A new trend is brewing
1 year, 8 months ago

A new trend is brewing

China Daily  

Tea-flavored drinks and desserts, presented by Heytea and Theatre Tea, are targeting young consumers who seek a fresh experience of Chinese tea. Tea makers and modern teahouses are devoted to introducing the culture to more people by creating new drinks, designing related products, and crafting comfortable spaces for tea consumption. In Shenzhen, Guangdong province, after launching a stove-boiled tea set …

China Tea Shenzhen Heytea